About GIGA
Building a new future for Women’s Gymnastics
The MOST WATCHED Olympic sport has no pro league.
Women’s Sports are booming - historic viewership, all-time attendance highs, record media rights deals, and soaring valuations for leagues and team franchises.
However, Women’s Gymnastics - the most watched Olympic sport, attracting massive global fandom and record NCAA audiences - lacks a pro league. Unlike athletes in other sports, gymnasts have no sustainable means to earn a living by competing - since earnings exist outside of gymnastics (i.e., endorsements and promotional activity). With no pro path forward post-NCAA or Olympics, many gymnasts see their competitive careers cut prematurely short.
GIGA’s mission is to fix this problem, and bridge this gap by creating a new professional league that ushers in the PRO ERA for Women’s Gymnastics.
We’re committed to bringing our vision to life the way it should be – building a sustainable future that reimagines athlete opportunity, visibility, fan connection, and commercial impact.
This takes time. We'd rather do it right than do it rushed.
Now – Current Coverage
GIGA brings news and insights to fans - curating standout routines, NCAA headlines, Olympic hopefuls, and breaking news.
Fans can explore upcoming events, find replays, and discover top picks in documentaries and podcasts - all in one place.
The Future – What's Next
We're building a sustainable future for gymnastics - rooted in athlete opportunity, increased visibility, fan experience, and pro-level pathways.
GIGA is more than a media platform - it's a movement to build the professional future this sport deserves.
Covering the sport now. Working to build a new future.
What does the future look like?
Professional League - Live Events
|| Team competition format
|| 1st place winning team prize purse
|| Featuring NCAA stars, Olympians, US & international elites
|| New pro-level code of points and scoring
|| Event TV/ streaming and behind the scenes
|| VIP access and social media moments
Why Now
At GIGA, we’re building a new Women’s Gymnastics Pro League - entering the market at the perfect moment, just as Women’s Sports are breaking through to the mainstream. Despite ranking as the most watched Olympic sport and attracting record-breaking NCAA audiences, Women’s Gymnastics still lacks a professional league that can extend athlete careers beyond amateur NCAA and Olympic levels, support the surging global fandom, and sustain growth at the commercial level.
GIGA IS HERE TO CHANGE THAT.
Women’s Gymnastics pulled in historic audiences during the 2024 Paris Olympics - including roughly 15M people, who streamed on NBC platforms - on a Tuesday afternoon at 3pm - to watch Simone Biles win gold, and breaking all-time NBC Olympics viewership records.
During the Olympics, NBC airs more hours of Women’s Gymnastics in primetime than any other men’s or women’s sport.
It’s not just once every four years during the Summer Games when fans can’t get enough of the sport, either. This past April, 1.5M tuned into ESPN to watch the NCAA Women’s Gymnastics Championship finals - on a Saturday afternoon during NBA playoffs. In just the past 5-7 years, viewership has surged; TV audiences have grown from 133K (2019) to 1.5M (2025) - with female fans accounting for 57% of ESPN audiences, nearly double the network’s norm. In person NCAA event attendance tells the same story: sell out crowds becoming the standard versus the exception across powerhouse programs like LSU, Florida, UCLA, Utah, Georgia, and Auburn.
And yet, once NCAA eligibility expires or an Olympic quad concludes, the sport’s biggest stars stand at the edge of a competitive cliff - without any professional path forward.
At GIGA, our mission is to bridge this gymnastics gap - building the first of its kind Pro League Platform - that this sport, its stars, and underserved audiences have long deserved.
The demand is here.
The talent is ready.
The business case is clear.
Join us, and let’s build the future of gymnastics together.
Cofounders on a Mission
GIGA was founded by a team of seasoned leaders from sports, media, and business who came together around a shared vision: to build a new professional league platform that puts gymnasts at the center, and gymnastics fans in the front row.
Check Out the GIGA Gameplan
Visit GIGA Gameplan, the central hub for official GIGA news, announcements, press & media updates, latest headlines, and details related to GIGA's near & longer strategic initiatives. Learn more about GIGA cofounder perspectives & key insights about building GIGA from the ground up.
Why GIGA? The Most Watched Olympic Sport Has No Pro League
We see the problem to solve, and it’s this: the best athletes competing in the most watched Olympic sport can’t monetize on the field of play.
Watch Clip →GIGA: Inventing The Next Era For Women’s Gymnastics
GIGA is building the world’s first Women’s Gymnastics Pro League platform – designed to bridge the gymnastics gap.
Watch Clip →Now is the Time: Women’s Sports Are Booming, But Women’s Gymnastics Is A Wide Open Lane
Massive global fandom and record NCAA audiences, but no pro league to support growth of the sport at a commercial level.
Watch Clip →Explore GIGA
GIGA curates the latest Women's Gymnastics news stories, with perspectives on key market developments and why they matter - along with where to watch and how to find events, replays, and top picks in documentaries and podcasts - all in one place.
Featured: "GIGA Elite: Road to Paris 2024"
Featured: "2025 U.S. Classic Preview"
Featured: "GIGA Market: Women's Pro League Tracker"
Featured: "Becky Downie: The Comeback Trailer"
Professional gymnastics is an amazing opportunity to continue the sport post-college. Being able to watch high-level athletes compete across the world is a huge accomplishment in women's sports and will be a game-changer in the sport of gymnastics!
Olivia Trautman (USA) - National Team Member; 4X NCAA National Champion and 5X NCAA Perfect 10’s at University of Oklahoma
